Casa Emilio – Soho – by Frankie Says

Casa Emilio – Soho – by Frankie Says Overview

First Impressions

There’s something immediately charming about Casa Emilio – Soho – by Frankie Says that you notice the moment you arrive. It doesn’t try too hard — and honestly, that’s part of what makes it work. The name alone gives you a hint of personality, and the place follows through on that promise. It feels like someone actually thought about what a good stay should feel like, rather than just ticking boxes.

Location & Neighbourhood

Sitting in the Westminster Borough, this is about as central as London gets — and I mean that in the best possible way. You’re within easy reach of Soho’s restaurants and bars, the West End theatres, and all those landmarks you’ve seen a hundred times in photos but still want to see in person. Couples especially seem to love it here, and it’s easy to understand why — the neighbourhood has this great mix of energy and romance that just works for a two-person trip. You can walk out the door and genuinely be in the middle of things within minutes.

The Rooms

The rooms at Casa Emilio – Soho – by Frankie Says have a character that you don’t always find in four-star hotels. They feel considered — like someone made actual decisions about the details rather than just ordering everything from a catalogue. There’s a warmth to the spaces that makes you want to actually spend time in the room, which, honestly, isn’t always the case when you’re in the middle of a city this busy. It’s the kind of place where you might find yourself lingering over a coffee before heading out, rather than rushing straight to the door.

The Stay Experience

What stands out most, talking to people who’ve stayed here, is how consistently good the experience is — a guest rating of 9.4 out of 10 isn’t something that happens by accident. The staff seem to genuinely care, which sounds like a small thing but makes a real difference when you’re navigating an unfamiliar city. I mean, London can be a lot — it’s big, it’s fast, and it doesn’t always feel particularly welcoming if you don’t know where to start. Having a base where people are actually helpful changes the whole trip.

Why Guests Love It

The location score of 9.8 says everything, really — guests aren’t just tolerating where this hotel sits, they’re actively loving it. Being in the heart of Westminster means you’re never far from something worth seeing or doing, whether that’s a gallery, a great meal, or just a walk along the Thames on a grey London afternoon. For couples especially, there’s something about this part of the city that feels like it was made for a trip together — the streets, the pubs, the little side alleys that lead somewhere unexpected. Casa Emilio – Soho – by Frankie Says manages to feel like a proper London experience rather than just a place to sleep, and that’s sort of the whole point, isn’t it.

Casa Emilio – Soho – by Frankie Says Accommodations

Facilities