Euston Square Hotel

Euston Square Hotel Overview

First Impressions

Walking up to the Euston Square Hotel on North Gower Street, you immediately get that classic London townhouse vibe — you know, the kind where Georgian buildings have been thoughtfully converted into something modern but still charming. This three-star property sits right in the heart of Camden, and honestly, the location alone makes it worth considering. The entrance feels welcoming without being flashy, which I actually appreciated after dealing with some of the more pretentious places around London.

Location & Getting Around

Here’s what I love about this spot — you’re literally a two-minute walk from Euston Square tube station, which means you can get pretty much anywhere in London without the usual hassle. The British Museum is just down the road (seriously, like a five-minute stroll), and you’ve got that whole Bloomsbury area to explore. Couples seem to really get this location — they’ve rated it 8.9, and I can see why. You’re close enough to the action but not drowning in tourist crowds, especially in the evenings when things quiet down.

The Room Experience

My room was what you’d expect from a well-run three-star — clean, comfortable, and thoughtfully laid out without any unnecessary frills. The beds are actually quite good (I’m picky about this), and the bathrooms, while compact, have everything you need. What struck me was how quiet it was considering you’re in central London — the windows do a decent job of keeping the street noise at bay. The WiFi worked reliably, which honestly can be hit-or-miss even in pricier London hotels.

Breakfast & Dining

The breakfast setup here is pretty solid — they’ve got the full English option if you want the works, plus continental choices and a buffet arrangement that actually makes sense. I mean, you’re not going to confuse this with some fancy hotel restaurant, but the quality is consistent and the coffee is better than I expected. The dining area gets busy around 8 AM (typical London rush), so if you’re not an early riser, aim for 9:30 or later when things calm down a bit.

Why Guests Love It

There’s something to be said for a place that gets the basics right without trying to be something it’s not. The staff here seem to actually know what they’re doing — no pretense, just helpful service when you need it. What really caught my attention was learning that they have more repeat guests than most other properties in the area, which tells you something about the experience. The 9.0 location score isn’t just marketing fluff either — when you can walk to major attractions, hop on the tube in minutes, and still feel like you’re in a proper London neighborhood rather than a tourist bubble, that’s genuinely valuable. For the price point, you’re getting solid value in one of the world’s most expensive cities.

Euston Square Hotel Accommodations

Reviews of Euston Square Hotel

• Joseph from Malta (8/10)

  Cleaniness, but more importantly the Staff Members attitude towards us and our particular situation. Whatever we wished or asked for was remedied ASAP……

• Yvonne from United Kingdom (8/10)

  Food was fine, however hot beverages were cold
  Location was fine e too. Hotel was well presented. Early checkin was great

• Ebony from United Kingdom (7/10)

• Edward from Malawi (8/10)

  Conveniently

• Jack from United Kingdom (8/10)

  Very close transport links.
  Staff were amazing.

• Gemma from United Kingdom (8/10)

  Excellent location for Euston station, just 5 minutes around the corner. It's also a reasonable price for this part of London.
  Bed was very comfy and the room had everything you need for a stay. The hotel manages to do a lot with very little space. Staff were friendly and polite and check in was easy.

• Andrew from United Kingdom (8/10)

  Location was good, staff were super friendly and helpful

• Peter from United Kingdom (7/10)

  Good location. Helpful staff.

• Angela from United Kingdom (7/10)

  Excellent location (5 mins from Euston Station,1 minute from an entrance to Euston Square Tube).
  
  Comfy bed.
  
  Decent shower.
  
  Plug sockets galore and they had USB connectors.
  
  All normal basic amneties.
  
  Staff were friendly and helpful.
  
  Breakfast for £16.95 was surprisingly good.

• Emma from United Kingdom (7/10)

  The room was well appointed and clean

Surroundings

Facilities