35 Haymarket, Westminster Borough, London, SW1Y 4HA, United Kingdom
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Soulful Central London Apartment Overview

You know what hit me first about this place? The address – 35 Haymarket – sounds so formal until you realize you’re literally in the heart of everything that matters in London. I mean, you step outside and Piccadilly Circus is basically around the corner, but somehow the apartment itself feels like a proper retreat from all that madness.

The whole “soulful” thing in the name actually makes sense once you’re inside. It’s not one of those sterile corporate spaces where everything’s beige and boring. There’s character here – I’m talking about thoughtful touches that suggest someone who actually lives in London designed this place, not some distant property management company. The 4-star rating feels right; it’s comfortable and well-appointed without trying to be fancy in that way that always feels fake. Honestly, the 8.4 guest rating tells the real story though – people consistently leave happy, which usually means the basics are rock solid and there aren’t any nasty surprises waiting.

What I love about this spot is how it sits in Westminster Borough but doesn’t feel touristy in that overwhelming way. Sure, you’re close to all the obvious stuff – theaters, shops, restaurants that don’t require a tube journey – but Haymarket itself has this nice mix of locals and visitors. You’ll find proper coffee in the morning (not just tourist trap chains) and the kind of pubs where you can actually have a conversation. The apartment setup means you get that authentic London living experience, complete with the freedom to grab groceries from the nearby shops and not feel chained to hotel breakfast times. Check-in was straightforward when I stayed, though like most London properties, don’t expect to dump your bags super early – they’re pretty strict about the official times.

Here’s the thing about the location that took me a day to fully appreciate – you’re close enough to walk to major spots when the weather’s decent, but more importantly, you’re connected to transport that gets you anywhere in the city without those annoying multiple transfers. The noise level surprised me too; Haymarket can get busy during the day, but evenings are actually pretty calm. I’d say if you’re the type who needs total silence, maybe pack earplugs just in case, but it’s definitely not one of those places where you’re lying awake listening to sirens all night. The whole setup just works – it feels like staying in a friend’s place if your friend happened to score an amazing location and actually knows how to make guests comfortable.

Soulful Central London Apartment Accommodations

AccommodationDetails
Studio Apartment1 large double bed for 2 adults, 1 child
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Facilities

Bedroom:

  • Linen
  • Wardrobe or closet

Kitchen:

  • Dining table
  • Coffee machine
  • Cleaning products
  • Toaster
  • Stovetop
  • Oven
  • Tumble dryer
  • Kitchenware
  • Electric kettle
  • Kitchen
  • Washing machine
  • Dishwasher
  • Microwave
  • Refrigerator

Parking:

  • Street parking

Bathroom:

  • Toilet paper
  • Towels
  • Bath or shower
  • Private bathroom
  • Toilet
  • Free toiletries
  • Hairdryer
  • Bath

Living Area:

  • Dining area
  • Sofa
  • Seating Area
  • Desk

Food & Drink:

  • Tea/Coffee maker

Miscellaneous:

  • Heating
  • Non-smoking rooms

Outdoor & View:

  • City view
  • Landmark view
  • View

Room Amenities:

  • Socket near the bed
  • Drying rack for clothing
  • Clothes rack
  • Hardwood or parquet floors
  • Private entrance
  • Fan
  • Ironing facilities
  • Iron

Languages spoken:

  • English

Media & Technology:

  • TV

Reception services:

  • Invoice provided

Great for your stay:

  • Parking
  • Private bathroom
  • Bath
  • Free WiFi
  • View
  • Kitchen
  • Non-smoking rooms
  • Street parking
  • Washing machine
  • Coffee machine

Building characteristics:

  • Private apartment in building
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House Rules at Soulful Central London Apartment

Pets:

  • Pets are not allowed.

Smoking:

  • Smoking is not allowed.

Check-in:

  • From 15:00
  • Guests are required to show a photo identification and credit card upon check-in

Check-out:

  • Until 11:00

No age restriction:

  • There is no age requirement for check-in

Cancellation/prepayment:

  • Cancellation and prepayment policies vary according to accommodation type. Please enter the dates of your stay and check the conditions of your required option.

Guest reviews

Staff:

8.5

Comfort:

8.6

Location:

9.5

Free WiFi:

6.7

Facilities:

8.5

Cleanliness:

8.8

Value for money:

8.0